Southville International School and Colleges
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International marketing /

by Cateora, Philip R; Gilly, Mary C; Graham, John L.
Type: materialTypeLabelBookPublisher: Boston : McGraw-Hill/Irwin, 2013Edition: 16th edition, McGraw-Hill international edition.Description: xxxiii, 638 pages : illustrations ; 28 cm.ISBN: 9789814646086.Subject(s): Export marketing | International business enterprises
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College Library

College Library

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HF 1009.5 .C35 2013 (Browse shelf) Available C20064

Includes glossary and index.

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